Knowledge is power. Stories and plans are only as powerful as your knowledge of the audience or environment. Will your story or campaign resonate with the people whose minds and hearts you want to influence? What's their story?
Don’t base your communications strategy on anecdotal hunches. Let Griffin Communications disentangle the important elements from the chaos. What are the barriers to effective storytelling, engagement, or brand loyalty? What are the opportunities? What resonates with your staff and stakeholders?
Storytelling is powerful. But the key to that power is knowing the stories and perceptions of customers, detractors and influencers.
From the tangled skein of possibilities, let Griffin Communications help you find your golden thread.